Shippo and ShipStation are two popular shipping platforms that help businesses manage their shipping needs more efficiently. Both platforms offer a range of features, including label printing, carrier management, tracking, and reporting, among others. They also integrate with popular e-commerce platforms, marketplaces, and shopping carts, making it easy to automate shipping processes and reduce manual tasks.
While both Shippo and ShipStation have similar capabilities, they differ in terms of pricing, features, and target market. Shippo is designed for small businesses and startups with low shipping volumes, while ShipStation caters to medium to large businesses with high shipping volumes.
Continue reading as we discuss more both platforms, and compare them in terms of pricing, integrations, customer support, user interface, carrier management, and workflow automation.
Shippo vs Shipstation: In A Nutshell (2023)
Before we dive into the detailed comparison of Shippo vs Shipstation, here is a comparison table between the two:
Feature | Shippo | Shipstation |
Pricing | Free to sign up, pay as you go pricing based on shipping volume | Plans starting at $9 per month, pricing based on shipping volume |
Integration | Integrates with more than 50 marketplaces, such as Shopify and Magento | Integrates with more than 100 marketplaces, including Amazon and BigCommerce |
Shipping Automation | A shipping workflow that automates the process of fulfilling orders, processing batches, and creating labels | Workflows that automate order processing, label generation, and tracking |
Customer support | Offers email and phone support during business hours, and a knowledge base with FAQs and tutorials | Offers email and phone support during business hours, and a knowledge base with FAQs and tutorials |
Mobile app | Offers only a web-based platform | Offers a mobile app for iOS and Android |
International shipping | The Shippo shipping service is available almost anywhere in the world. | The ShipStation platform currently supports orders coming from the United States, the United Kingdom, New Zealand, Australia, France, Canada, and Germany. |
User Interface | Shippo’s dashboard is designed in a clean, minimalist style. | There are more advanced features on ShipStation’s dashboard, which makes it look a bit intimidating. |
Carrier Management | In addition to USPS, FedEx, DHL, UPS, and many more, Shippo works with 50+ reputable shipping carriers. | Shipstation provides access to a variety of domestic and international shipping carriers. |
Order management | Through Shippo, you can coordinate the fulfillment of orders across all channels in one central platform | ShipStation’s automated shipping features make managing orders easy. |
Which is Better?: Shippo vs Shipstation
Both Shippo and ShipStation are popular shipping platforms that offer similar features and integrations. However, the better option depends on your specific business needs and preferences.
Shippo is ideal for small businesses and startups with low shipping volumes. It offers competitive pricing, a user-friendly interface, and a variety of integrations, including Shopify, WooCommerce, and Etsy.
ShipStation, on the other hand, is a better choice for medium to large businesses with high shipping volumes. It offers advanced features, such as custom automation rules, branded tracking pages, and a mobile app. It also integrates with more marketplaces and shopping carts than Shippo.
Here is a more detailed comparison between the two platforms to help you get a better understanding and make a more informed decision:
Pricing: Shippo vs Shipstation
Shippo offers a pay-as-you-go pricing model, which means businesses only pay for the shipments they create. Shippo charges a fee for each shipment, which varies depending on the carrier and shipping destination. Shippo’s fees range from $0.05 to $0.35 per shipment, with additional fees for insurance and certain carrier services.

Shipstation offers tiered pricing plans based on monthly shipping volume. Shipstation’s plans start at $9 per month for businesses shipping up to 50 orders and go up to $159 per month for businesses shipping up to 10,000 orders. Shipstation also offers a custom plan for businesses with higher shipping volumes.

Both Shippo and Shipstation offer flexible pricing plans that can accommodate businesses of all sizes. The specific pricing structure that is most cost-effective will depend on each business’s individual needs and shipping volume. Shippo’s pay-as-you-go pricing may be a better fit for businesses that have low shipping volumes or want to avoid monthly fees, while Shipstation’s tiered pricing plans may be more cost-effective for businesses that ship a higher volume of orders.
Integration : Shippo vs Shipstation
Shippo integrates with a range of e-commerce platforms, including Shopify, WooCommerce, BigCommerce, Magento, and more. Shippo also offers integrations with popular marketplaces such as Amazon, Etsy, and eBay. In terms of payment integrations, Shippo integrates with PayPal and Stripe, allowing businesses to manage and process their shipping fees easily.

Shipstation also integrates with a range of popular e-commerce platforms, including Shopify, WooCommerce, Magento, BigCommerce, and more. This allows businesses to easily import orders and streamline their shipping process from within their e-commerce platform. It also offers integrations with popular marketplaces such as Amazon, eBay, Walmart, and more. This allows businesses to easily manage their orders and shipping process from within these marketplaces.
Additionally, Shipstation integrates with popular payment gateways, such as PayPal, Stripe, Square, and more. This allows businesses to easily manage and process their shipping fees and automate their payment process.
Shippo and Shipstation both offer a wide range of e-commerce and payment integrations to help businesses streamline their shipping process and improve their overall workflow. That being said, businesses should consider the e-commerce and payment platforms they use, as well as any marketplaces they sell on when choosing between Shippo and Shipstation.
Shipping Automation: Shippo vs Shipstation
Shippo offers a range of shipping automation features, including batch shipping, address validation, and automatic tracking updates. With Shippo, businesses can easily print labels in bulk, validate and correct shipping addresses, and automate tracking updates for customers. Shippo also offers a range of integrations with e-commerce platforms, such as Shopify and WooCommerce, which allow businesses to automate the shipping process from order creation to label printing and tracking.

Shipstation offers a range of powerful shipping automation features that can help businesses streamline their shipping process and save time. Shipstation’s shipping rules feature allows businesses to automate the shipping process based on custom criteria, such as order weight, shipping destination, or carrier selection. This can help businesses to ensure that the most cost-effective and efficient shipping method is selected for each order.
It also offers integrations with a wide range of e-commerce platforms, such as Amazon, eBay, and Shopify, which allows businesses to automate the shipping process from order creation to label printing and tracking.
Customer Support: Shippo vs Shipstation
Shippo offers customer support via email, phone, and chat. They also offer a comprehensive knowledge base and community forum, where users can find helpful articles, tips, and insights from other Shippo users.

Shipstation also offers customer support via email, phone, and chat, as well as a comprehensive knowledge base and community forum. In addition, Shipstation offers a dedicated customer success team to help businesses with onboarding, training, and best practices.

While both Shippo and Shipstation offer similar customer support options, Shipstation’s dedicated customer success team sets it apart. This team can provide businesses with personalized support and guidance throughout the onboarding and implementation process, which can be especially helpful for businesses that are new to shipping software. Ultimately, the quality of customer support will depend on each platform’s responsiveness, expertise, and ability to help businesses resolve any issues or questions they may have.
Mobile App: Shippo vs Shipstation
Shippo offers a mobile application for both iOS and Android devices. The Shippo mobile app allows businesses to create and manage shipments, track packages, and view shipping rates from their mobile device. The app also offers to push notifications to keep users updated on the status of their shipments.
Shipstation also offers a mobile application for both iOS and Android devices. It enables businesses to view and manage orders, print shipping labels, and track packages from anywhere in the world, just by using their mobile.
Ultimately, the best choice between Shippo and ShipStation depends on the size and needs of your business, as well as your budget and preferred features.
International Shipping: Shippo vs Shipstation
Shippo and Shipstation are both powerful shipping software solutions that offer robust international shipping features to help businesses streamline their global shipping process.
Shippo offers support for international shipping, providing businesses with customs forms and duty/tax estimation to help them navigate the complex international shipping process. Shippo’s platform also offers international shipping carriers such as Asendia, DHL Express, and FedEx International MailService, and provides businesses with the ability to compare rates and delivery times across carriers.
Shipstation also offers robust international shipping features to help businesses streamline their global shipping process and reduce the complexity and costs associated with international shipping. It offers integration with a wide range of international carriers, including DHL Express, FedEx, and UPS. This allows businesses to choose the carrier that best suits their needs and provides the best rates and delivery times.
User Interface: Shippo vs Shipstation
Shippo has a clean and modern user interface that is easy to navigate. The dashboard provides a high-level view of key metrics such as shipping volume, costs, and carrier usage. Shippo’s user interface is also customizable, allowing businesses to configure their workspace to suit their needs.
Shipstation also has an intuitive and easy-to-use interface, and its dashboard allows you to view order volume, shipping volume, and sales data in a customizable manner. The platform also offers a range of educational resources to help businesses get the most out of the platform.
Overall, Shippo’s user interface is clean and modern, while Shipstation’s user interface is highly customizable.
Carrier Management: Shippo vs Shipstation
The Shippo platform integrates with more than 55 carriers and marketplaces, including US Postal Service, FedEx, UPS, DHL, Amazon, and Shopify. It provides businesses with the flexibility to choose the carrier that best suits their needs, as well as the ability to compare rates and delivery times across carriers. In addition, Shippo supports international shipping, providing businesses with customs forms and duty/tax estimation to help them navigate the complex international shipping process.

Shipstation, on the other hand, offers integration with more than 100 carriers and marketplaces, including USPS, FedEx, UPS, DHL, Amazon, and Etsy. It provides businesses with a wide range of carrier options, allowing them to choose the best option for their specific needs. In addition, Shipstation provides discounted shipping rates through select carriers, helping businesses to save money on shipping costs.
Both Shippo and Shipstation offer powerful carrier management features that can help businesses streamline their shipping process. Shipstation may be a better choice for businesses requiring a wide range of carrier options as well as carrier discounts. Shippo might be a better choice for businesses requiring more flexibility in their carrier selection.
Order Management: Shippo vs Shipstation
Shippo and Shipstation are both shipping software solutions that offer order management features to help businesses streamline their shipping process. Both platforms allow users to import orders from popular e-commerce platforms, edit order details and shipping information, and receive real-time updates on order status, carrier information, and tracking information.
When choosing between Shippo and Shipstation for order management, the decision may come down to personal preference and specific business needs. Shippo may be a better choice for businesses that require more flexibility in carrier choice. In comparison, Shipstation may be a better choice for those who prioritize workflow automation and order management.
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Conclusion: Shippo vs Shipstation (2023)
Shippo is an excellent choice if you need to ship somewhere around 50 to 50 thousand orders per month because it enables you to handle all order-related processes and manage costs efficiently easily. Additionally, it has a free plan, which is excellent for those just starting in eCommerce.
On the other hand, ShipStation is the perfect option for businesses that manage thousands of orders but only send a few shipments. It is an excellent platform for small- to medium-sized businesses and can make it easier for them to expand.
Overall, with a few minor variations in pricing, carrier options, and workflow automation, Shippo and Shipstation provide many of the same features and integrations. While Shipstation might be a better option for companies that value order management and workflow automation, Shippo might be a better option for those that need flexibility in carrier selection.
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